Discover Wipptal

Wipptal is one of South Tyrol’s most underrated alpine regions. Many people know the Brenner Pass only as a route through the mountains, a place to cross quickly on the way north or south. But once you slow down, the landscape changes completely.

Around Sterzing and the valleys of Ridnaun, Pflersch and Pfitsch, the mountains become steeper, wilder and more dramatic. This part of the Alps feels rugged and deeply connected to mountain life. Forests, waterfalls, alpine meadows and sharp peaks create a landscape that is beautiful without ever feeling overly polished.

The Brenner Pass has been one of Europe’s most important crossings since Roman times. Traders, travellers, armies and ideas moved through these valleys for centuries, shaping the region culturally and economically. Even today, Wipptal still carries that feeling of movement between north and south.

Sterzing forms the historic centre of the valley. With colourful houses, medieval streets and mountain scenery all around, the town combines alpine history with a surprisingly lively atmosphere. Nearby castles, old mining areas and ancient trails lead deeper into the surrounding valleys.

Food is also an important part of Wipptal’s identity. Mountain farms, alpine huts and traditional inns serve dishes shaped by the region’s harsh climate and long winters. Dumplings, alpine cheeses, wild herbs and game dishes belong to everyday mountain culture here. And somewhere high in the mountains, someone is almost certainly convinced they serve the best Kaiserschmarrn in the Alps.

With SouthTyrolQuests, Wipptal becomes a playful exploration of mountains, history and hidden details. Our GPS-guided riddle tours invite you to discover old paths, local stories and places that are easy to miss when simply driving through.

Wipptal is perfect for travellers who want to experience South Tyrol in a more rugged, alpine and authentic way.